Saturday, November 27, 2010

NFC 2.0 and the Internet Of Things | Dash7 Blog

"By now many of you have read about Google’s announcement about putting support for NFC into Android. Coupled with Nokia and RIM’s announcements of their intentions, and at least the *rumors* of Apple’s intentions, it’s very clear that NFC’s moment in the limelight is quite near. Advance kudos to all the folks in the NFC community that have labored for years to get to this point as the idea of ditching my credit cards in favor of a mobile phone is a great idea whose time is past due.
So for mobile payments, NFC has a clear and well-defined role to play in the marketplace.Where NFC has struggled is in getting merchants to implement the necessary infrastructure to support NFC and this, as I’m told, remains an issue. But similar to debit cards, the customer will soon demand NFC support from their favorite merchants and merchants will have little choice but to comply. So in just a few years, every major merchant that you and I interact with *offline* will accept NFC-based payments.""
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